WHO I AM & HOW I OPERATE
I’m a southern gent with a midwestern accent, and I love making things that make people feel all the things—funny, sad, and or mad.
A seasoned Creative Director and Copywriter with two decades of experience in marketing and advertising, I’ve held various roles such as Director of Creative Development, Group Creative Director, Creative Director, and copywriter over the course of my career. This diverse background has provided me with a unique perspective on building successful award award-winning brands and businesses.
I specialize in influencing people to buy stuff and do things they may or may not want to buy or do with strategic brand development and creative storytelling—and also with a positive, collaborative attitude.
I am energized by leading creative agencies, creative teams, and creative individuals, where working together, we craft effective work that we love, clients love, and consumers love. #allthelove
I've worked with brands (B2C and B2B) that had two nickels in their pocket and brands that had hundreds of millions of dollars stashed in their sock drawer. I’ve seen eye-to-eye with Fortune 500 companies and local mom & pop brands—and it was an honor to work with every single one of them.
I move at the speed of a caffeinated squirrel chasing a dropped croissant. I'll get you a pile of ideas before you can even finish your latte-coffee-thing, leaving your coffers overflowing and your competition wondering what happened.
My ideas aren't just pretty pictures—they're the tactical love children of a brilliant strategy and a problem that needs solving. Anything else is just artistic self-indulgence, and frankly, I've got better things to do than help you burn money with wasteful fire.
My ego is not part of the creative process. I'll fight for what I believe in, but I know the difference between being a passionate advocate and being a "special snowflake" who pouts when their idea isn't picked. Let's make stuff, not drama.
I've been told that my teamwork is "ruthless," which I assume is a compliment. I truly believe that working with smart people is the best part of the job, because when we all put our heads together, we make magic. And also, it means I don't have to do all the work myself.
THINGS I HAVE WON & ACHIEVED
WHERE I WAS EDUCATED
The University of Georgia • BA Journalism
The Creative Circus • Copywriting
HISTORY OF PEOPLE WHO PAID ME
Please click here or on the LinkedIn icon at the bottom right of this page to view my work history.
BRANDS I'VE HELD HANDS WITH
Clients have included: Guinness, Crown Royal, Smirnoff, George Dickel, Spire Natural Gas, Mercedes Benz, Tiffin Motorhomes, Bill-E’s Bacon, Logan's Roadhouse, Valvoline, Mizuno, Interface, Aflac, Cheez-It, Coca-Cola, Atlanta Hawks, Atlanta United FC, Sprite, Southern Company, Verizon, Nike, Wells Fargo, Holiday Inn, Delta, AT&T, United Airlines, P&G, ASUS Intel, Crayola, Toyota, The History Channel, Coke Zero, The University of Alabama, Checkers & Rally's, Butcher & Bee, Bauer Hockey, Boars Head, Lowe's, Zatarain's, New Orleans Saints, Luzianne, Fazoli's, The United Methodist Church, Ebonite Bowling, BlackBerry, USL Birmingham Legion Football Club, Go Build Alabama
PLACES I’VE TAUGHT, SPOKE & JUDGED
The Creative Circus — Instructor, Student Show Judge, Forum Guest Speaker
The University of Alabama Minerva Program — Student Mentor
American Advertising Federation — Judge
CALL ME, MAYBE
678-313-8484
corbinideas@gmail.com
MY FACE PICTURE
I like to laugh, at myself and other things I find comical.
Talking Creative Shop
I had the pleasure of being able to speak at my creative alma mater, The Creative Circus, where after I finished my inspirational rant, I was invited by the amazingly human Dan Balser to spit shop on his advertising podcast named Don’t Get Me Started. We danced. We cried. We laughed. And we had a really, really, really good time. Take a listen by clicking the play button on the audio file below.
Also did a little sit down with Adweek about “Tools of the Trade.” You can read that article here.
